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Disney Spent 1.5 Billion Dollars for a Universe within Fortnite
Disney has announced a groundbreaking partnership with Epic Games, acquiring a $1.5 billion stake in the gaming giant to develop a new, expansive universe within Fortnite. This collaboration will bring together beloved characters and stories from Disney, Pixar, Marvel, Star Wars, Avatar, and more, allowing fans to play, watch, shop, and engage in a uniquely immersive experience.
During Disney’s Q1 FY24 Earnings Call, the unveiling of this ambitious project was met with excitement. The new universe, built in Unreal Engine, will offer players the opportunity to create their own stories and experiences, express their fandom, and interact with iconic Disney content in innovative ways.
Robert A. Iger, Chief Executive Officer of The Walt Disney Company, expressed his enthusiasm for the collaboration, stating, “Our exciting new relationship with Epic Games will bring together Disney’s beloved brands and franchises with the hugely popular Fortnite in a transformational new games and entertainment universe. This marks Disney’s biggest entry ever into the game world and offers significant growth and expansion opportunities.”
Creating a new universe ✨@Disney x Epic Gameshttps://t.co/gTwt5e3dpz pic.twitter.com/iPC0T2FlzU
— Fortnite (@FortniteGame) February 7, 2024
Tim Sweeney, CEO and Founder of Epic Games echoed this sentiment, highlighting the collaborative nature of the project. “Now we’re collaborating on something entirely new to build a persistent, open, and interoperable ecosystem that will bring together the Disney and Fortnite communities,” said Sweeney.
While specific details about the project’s timeline were not disclosed, it is described as a “multi-year project” that aims to expand on previous collaborations between Disney and Epic within Fortnite. With Marvel and Star Wars already integrated into the game, this new venture promises to elevate the gaming experience to unprecedented levels of immersion and engagement.
This venture marks a significant milestone for Disney’s foray into the gaming industry, signaling its commitment to innovation and growth in the digital entertainment space. As fans eagerly anticipate further updates, the partnership between Disney and Epic Games is poised to redefine the boundaries of gaming and storytelling.
