OpenAI today announced the launch of ChatGPT Pulse, a new feature designed to help people start their day with clarity, focus, and just the right amount of inspiration. Instead of waking up to endless notifications or scrolling through social media feeds, Pulse delivers a set of personalized reports — prepared overnight while you sleep — so your morning begins with the information that matters most to you.
Pulse creates five to ten concise briefs every day, ranging from timely news roundups to custom recommendations, all displayed as visually engaging cards. You might wake up to updates on your favorite sports team, a curated travel itinerary, or even family-friendly activity ideas. And because Pulse works with ChatGPT’s Connectors, it can pull from apps like Google Calendar and Gmail to highlight important events or surface priority emails.
“We’re building AI that makes the kind of proactive, high-touch support once reserved for a select few available to everyone,” said Fidji Simo, OpenAI’s CEO of Applications. “ChatGPT Pulse is the first step in that vision — today for Pro users, and soon for many more.”
The experience is intentionally designed to feel refreshing rather than overwhelming. Pulse stops after delivering a set of briefs with a simple sign-off: “Great, that’s it for today.” This thoughtful pacing encourages balance, steering clear of the infinite scroll dynamics of social media.
For now, Pulse will be available exclusively to subscribers of OpenAI’s $200-per-month Pro plan, where it will appear as a new tab in the ChatGPT app starting Thursday. OpenAI plans to expand access to Plus subscribers in the near future, with the long-term goal of making Pulse available to all users as the technology becomes more efficient.
Personalization is at the heart of the new feature. With memory turned on, Pulse adapts to your preferences over time — whether that’s recommending pescatarian-friendly dinner options, identifying scenic running routes on a trip abroad, or even suggesting themed costumes for your next family gathering.
“We want Pulse to feel like a thoughtful assistant who knows you well, anticipates your needs, and respects your time,” said Adam Fry, OpenAI’s product lead.
Looking ahead, OpenAI envisions Pulse evolving into a more proactive digital partner. Future iterations could handle tasks like suggesting restaurant reservations or drafting emails for approval, though these more advanced capabilities will take time to develop.
With Pulse, OpenAI is taking a meaningful step toward reimagining what it means to have an AI assistant — one that doesn’t just respond to you, but works for you, even while you sleep.
