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Apple Announces iPhone 13

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Another year, another new iPhone model.

Cards on the table, I don’t use Apple stuff. I prefer Android and PC’s open-source design, and I like to get the most possible use out of my gadgets before upgrading them, as opposed to going for each new increment as it releases. That said, I have the utmost respect for Apple’s business model, not to mention their capability in drumming up hype. When Apple says they’re holding an event, the world tunes in to watch, especially when there’s a new iPhone model on the table.

At their livestreamed event yesterday, Apple unveiled the newest iteration of the iPhone smartphone, the iPhone 13 series. The 13 series isn’t especially different from its predecessor at a glance, but under the hood, there are all sorts of tweaks and upgrades cooking. With the power of an A15 bionic chip backed up by a 6-core CPU, this phone’s got some serious muscle hidden beneath its shirt. The big draw is the new and improved dual-lens camera, with the main 12MP wide-angle lens backed by an Ultrawide f2.4 aperture lens. Together, these cameras can capture video at 4K resolution at 30 FPS. The 13 series also features an improved battery life, with each version showing 30 minute to two-and-a-half hour improvements over the 12 series.

Speaking of versions, the 13 series comes in four versions: the 13 Mini, the standard 13, the 13 Pro, and the 13 Pro Max. The Mini has a 5.4 inch screen, the standard and Pros have a 6.1 inch screen, and the Pro Max has a 6.7 inch screen. The models have varying storage capacity, ranging from 128GB all the way up to 1TB. The cheapest model starts at $699, with preorders opening this Friday. The whole series will launch publicly the following Friday, September 24.