Twitter continues to be the OG star of microblogging platforms. Luckily for all its loyal users, Twitter’s developers keep making a concerted effort to make the platform better for everyone.
According to Engadget, the microblogging platform is launching a program this year that will let a carefully selected group of users test potential features and share their insights regarding them. The group will consist of roughly a few thousand users, but participants will reportedly be able to share innovative ideas with their peers via their own timelines.
Unlike other social media platforms that focus on closed-door research, Twitter is known for studying and making use of its own users to expand their research and development. Even its CEO, Jack Dorsey, is known to ‘crowdsource’ different solutions to various issues that its community is experiencing. It’s not new to hear Twitter openly and directly engage with its users for the sake of making the platform better for everyone.
This kind of idea solicitation also creates a constructive feedback loop that goes both ways in terms of benefits. Twitter benefits by knowing exactly what its users think and want, and integrating that into their updates and newest features to ensure long-term engagement. Meanwhile, the users benefit by letting Twitter know exactly how they’re feeling about the platform, therefore helping to improve the microblogging site they know and love.
