If you’ve stepped up your selfie game recently, you’d know that Instagram is rolling out a slew of new features for both advertisers, businesses, and individuals alike. UnCached is here to get you all caught up on everything social media, so you never miss a beat of that technological ecstasy. Check out the playlist above for all the info on what’s changing on the app while we break it down for you right here.
First off, advertisers are using Instagram stories as a free-range testing ground for their advertisements. Your favorite companies that you follow are putting up stories to gauge audience interaction before spending money on the full advertisements. This strategy is an ingenious way for businesses to use the power of social media to gain the upper hand when it comes to consumer interests.
Next, you probably noticed the Emoji reaction bar that is now enabled when replying to comments. Now, you can quickly send that flame emoji or the heart-eyes to your best friends to let them know they look good without even opening your keyboard.
And lastly, Instagram is looking to open its own shopping app. The platform is supposed to be a standalone development that utilizes the picture-sharing sites’ strengths to sell product. While there’s little information now, it could be a huge hit later on. Make sure to watch the whole playlist so you’re in-the-know when it comes to Instagram.
